Kasuwar samfuran rashin daidaituwar manya na girma da sauri. Saboda abubuwan da ke faruwa na rashin natsuwa suna karuwa da shekaru, yawan launin toka a duniya sune manyan abubuwan da ke haifar da ci gaba ga masu kera kayayyakin rashin natsuwa. Amma, yanayin kiwon lafiya kamar kiba, PTSD, tiyatar prostate, haihuwar yara da sauran abubuwan suma suna ƙara faruwar rashin natsuwa. Duk waɗannan abubuwan alƙaluma da na kiwon lafiya haɗe tare da haɓaka wayar da kan jama'a da fahimtar yanayin, daidaita samfuran, mafi kyawun damar yin amfani da samfuran da faɗaɗa samfuran samfuran duk suna tallafawa haɓaka a cikin rukuni.
A cewar Svetlana Uduslivaia, shugaban yanki na Bincike, Amurka, a Euromonitor International, haɓaka a cikin kasuwar rashin daidaituwa ta manya yana da inganci kuma akwai damammaki masu yawa a sararin samaniya a duk faɗin kasuwanni. “Wannan yanayin tsufa a fili yana haɓaka buƙatu, amma har da sabbin abubuwa; kirkire-kirkire dangane da tsarin samfura ga mata da maza da fahimtar abin da ake bukata,” inji ta.
A cikin kasuwanni masu tasowa musamman, nau'ikan samfura suna ƙaruwa ciki har da hanyoyin samar da araha, samun dama ga samfuran ta hanyar haɓaka tallace-tallace da wayar da kan jama'a da fahimtar yanayin rashin natsuwa na ci gaba da tallafawa haɓaka a waɗannan kasuwannin, in ji ta.
Euromonitor yana tsammanin wannan ingantaccen ci gaba zai ci gaba a cikin shekaru biyar masu zuwa kuma yana aiwatar da dala biliyan 14 a cikin tallace-tallacen tallace-tallace a cikin kasuwar rashin natsuwa ta manya nan da shekara ta 2025.
Wani babban abin da ke haifar da ci gaba a cikin kasuwar rashin kwanciyar hankali na manya shine yawan matan da ke amfani da kayan aikin haila don rashin haila yana raguwa a duk shekara, a cewar Jamie Rosenberg, babban manazarci a duniya a kasuwar duniya Mintel.
"Mun gano cewa kashi 38% suna amfani da samfuran kula da mata a cikin 2018, 35% a cikin 2019 da 33% kamar na Nuwamba 2020," in ji shi. "Har yanzu hakan yana da yawa, amma shaida ce ga kokarin da rukunin ke yi na rage kyama da kuma nuna yuwuwar ci gaban da za a samu yayin da masu sayen kayayyaki ke amfani da kayayyakin da suka dace."
Lokacin aikawa: Mayu-27-2021
